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Mini Lesson: Marketing YourselfJoe Zuccarello presents ideas on selling and how to sell more services in your salon. |
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Upselling Spa and Teeth Services Infomercial at IntergroomWould you like to earn an additional $4 - 10,000 (or more) each year? What if you could do this without adding more hours or days into your schedule? Joe will show you a simple way to make more money without losing valuable time - and in our business, time is money. Join the master of selling extra services as he shows you how you can increase your daily revenue for only pennies a day. In the first session, Joe talks about the Fresh Breath product line that addresses the oral and dental hygiene needs of your pet clients. His tips for battling bad breath are simple and easy for the groomer or the pet owner to use on any dog - and they'll help you earn more money. In the second session, Joe discusses the Tropiclean Spa product line. Learn the benefits of adding a luxury line of spa products that can easily increase earnings with every pet that comes into your salon. |
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Building a Successful Business - Sales and MarketingBuilding a Successful Business - Sales and Marketing |
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Would you like to earn an additional $4 - 10,000 (or more) each year? What if you could do this without adding more hours or days into your schedule? Joe will show you a simple way to make more money without losing valuable time - and in our business, time is money.
Join the master of selling extra services as he shows you how you can increase your daily revenue for only pennies a day. In the first session, Joe talks about the Fresh Breath product line that addresses the oral and dental hygiene needs of your pet clients. His tips for battling bad breath are simple and easy for the groomer or the pet owner to use on any dog - and they'll help you earn more money.
In the second session, Joe discusses the Tropiclean Spa product line. Learn the benefits of adding a luxury line of spa products that can easily increase earnings with every pet that comes into your salon.
In this video you will learn:
- What is the easiest way to increase your bottom line with the least amount of effort
- Multiple ways to combat 'doggie breath'
- How to effectively ask for upsells to your clients
- How to market extra services
- Ways to get your clients talking about YOU in a positive way
Approximate running time: 20 minutes
Make sure you allow the video to pre-load a few minutes prior to viewing for uninterrupted play.
| Part 1 | Upselling Spa and Teeth Services Infomercial at Intergroom Part 1 |
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| Part 2 | Upselling Spa and Teeth Services Infomercial at Intergroom Part 2 |
Joe Zuccarello
Over the course of his career, Joe has provided management and operations consulting services to new business entrepreneurs, new business start ups, existing businesses, audiences at trade shows, and numerous telephone interviews and written articles. Jo Read Full Bio
Joe started in the pet industry as a 13-year-old bather/brusher in a small grooming shop in St. Louis. Employed by Kennelwood Pet Resorts from July, 1989 to September 2008, as Vice President of Operations, Joe was responsible for the management of over 200 staff members, 15 Managers, six Kennelwood Pet Resorts and Grooming Spas, Training Academy, Grooming Instruction Program, build out and start up of new locations.
In September 2008, Joe joined Cosmos Corporation, manufacturers of Tropiclean and SPA brand shampoos, conditioners and Fresh Breath products. His role as National Accounts and Wholesale Manager is defined by increasing brand awareness through sales and new product development and deployment.
Joe holds a Master’s Degree in Business Administration and is a Professor of Graduate and Undergraduate business administration courses at Fontbonne University, a private University in St. Louis. Joe is an International Speaker and Independent Consultant providing services and assistance tailored specifically for the Pet Industry.
Joe Zuccarello is an independent Pet Industry Consultant specializing in business management, operations management, sales training, and profit maximization. To inquire about his services, please email him directly at joezuccarello@yahoo.com.