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Mentors Make the Difference

revised-mainMentors are the most valuable resources you can tap into when it comes to growing your career.

The idea of launching or growing a pet-related business, becoming a certified master groomer, or entering the competition arena can be intimidating. Let’s face it – growth and change is challenging. Even if you are brave enough to take the leap, it is easy to get derailed.

Did you know that over 70% of Fortune 500 companies offer mentoring to their employees? It’s a way to attract, motivate, develop, and retain employees while increasing productivity. Mentoring and working with consultants helps successful companies maintain their cutting edge. In the pet service industry, the same tactics can boost your business and career.

When I was first starting out, I sought out the wisdom of mentors. I was only 22 when I started my first business and was still in college. One of my first advisors was my college business professor. He encouraged me to open my original business after grading a final paper – a business plan for mobile dog grooming.  I left college in 1983 before earning my degree to start Four Paws Mobile Grooming.

The business grew so rapidly, I had six mobile grooming units within five years. I knew needed help growing my business while expanding my own skills.

How did I do it? Through mentoring and coaching.

I joined a local women’s business group and networked with business leaders and service providers. It’s been over 30 years and I still work with a few of the people I met through that organization.

In the early 80’s I learned about voluntary certification testing for pet groomers. I went to clinics, attended workshops, went to trade shows (not that there were many!), and networked with the visionaries of that time. Ultimately, I formed close mentoring relationships with several of them.

I was introduced to the AKC conformation dog show world. I networked with breeders and handlers who taught me about structure, movement, coat maintenance, and advanced grooming skills.

In exchange for their wisdom, I did whatever I could to help THEM. I helped breeders and handlers with dog maintenance, conditioning, and grooming. I did whatever I could to assist visionaries with their projects. I paid my dues with business groups, attending meetings and listening closely to speakers. Every experience helped me grow and improved my business.

The great mentors boost your confidence. Whenever you start something new, there is uncertainty. That’s normal. Many people can overcome that feeling by themselves, while others need more guidance. With a good mentor, you are learning from someone who is already where you want to be. They know exactly what it takes to get there and can lead you through that uncertainty.

Mentors are the most valuable resources you can tap into when it comes to growing your career.

When you first start out, you don’t need someone at the very top of the field. Not only is it unrealistic, it’s not always helpful. There’s a good chance the advice of mentor at the very top would be intimidating or not appropriate for your current circumstances.

Learning is like stairs on a staircase. Working with a mentor allows you to rapidly climb the staircase – but you still can’t eliminate the steps. As you look for inspiration, look for someone or something which is a few levels ahead of you. As you climb the career staircase, continue to look for mentoring situations that will inspire you to new levels.

The internet has changed the learning landscape. There are now a wider variety of mentoring options. Some are free or inexpensive thanks to today’s technology. Many of them self-guided. Others follow outlines or structured programs. Still others utilize social media as a form of networking and sharing ideas.

Here are 9 ways to learn from others who have already walked the walk.

  1. Blogs and Podcasts. Information is just a few keystrokes away. The beauty of blogs and podcasts is that they are free. Are you taking advantage of them?
  2. Books are indispensable. Pick a topic – any topic. You will find so many books that will provide clarity that may be just a download away.
  3. Training Programs. Training programs can be hands-on or online. More are added every day.
  4. Facebook Groups. Facebook groups offer an amazing community of inspiration. Many of them offer free mentoring on specific topics.
  5. Study Groups. We think of these more in high school and in college but they are still valuable as you grow your career. Hosting a monthly local study group is a great way to network with other pet professionals in a relaxed and casual setting.
  6. Clinics and Workshops. These are typically smaller, more intimate lectures/demonstrations led by a top field professional. Grooming clinics and workshops can generally be found in larger communities.
  7. Membership Sites. There are amazing subscription-based sites hosted by industry leaders. A wide array of topics include business, finance, marketing, social media, leadership, grooming, and much more.
  8. Coaches and Consultants. Professional coaches earn their living by helping others succeed. A talented consultant can kick start your career by providing the motivation and inspiration you need to keep moving ahead.
  9. Personal Mentors. Finding a personal mentor can be quite challenging. Potential candidates at the height of their careers have huge demands on their time. For most of them, taking on mentees outside of their own personal network is not easily possible. Some may make exceptions for the right person.

shutterstock_162619325-career-coachingCompensation for an experts’ time depends on the amount of time and effort they have invested in the process. Sometimes a simple hand-written thank you note is enough. Offering your assistance in exchange for their time is another idea. There are thousands of ways to show your appreciation, both during the learning process, as well as long afterwards. It’s best to discuss the topic of compensation up front to avoid misunderstandings.

Your need for fresh mentors always changes. Skill sets will grow. Experiences will expand. You will gain knowledge as you apply yourself. It’s likely you will outgrow your early mentors. That’s OK. It’s not uncommon for mentors to eventually become your peers. Who knows, you may end up becoming friends or even collaborating on future projects!

Experience is a priceless tool. Experience can’t be bought – it can only be earned or shared. Talented mentors will share their knowledge. They can help you achieve your goals by relying on their own experience to guide you.

I recently received a personal note thanking me for writing Notes from the Grooming Table. Even though I did not personally mentor this individual firsthand, the knowledge I shared through my book was indispensable to her career success. I was blown away.

Always remember to appreciate the mentoring opportunities created for you, whether it be a blog, podcast, book, training program, workshop, or other mentoring scenario. Your success will be a product of that knowledge and experience.

Happy trimming,

~Melissa


Do I Really Need to Learn Anything Else?

(Welcome to my blog!  This week, my marketing expert, Joelle Asmondy, will be filling in for me.  Joelle is a whiz with marketing and is a firm believer in education.  Enjoy!)

handI was at one of our industry’s amazing trade shows recently and had a brief but memorable exchange with a lady that walked past our booth. I wished her a good morning and without turning her head, she glanced at the table in front of me and the many books we had on display. Never breaking stride, she dismissed me with a quick,
“I’ve been in this business for 28 years – I’m good.”

“How wonderful that she has been in business that long!” I thought. “AND that she still comes to trade shows! She must really love the work she does!” I was so impressed that for a second I didn’t realize the subtext of our “conversation.”

“I don’t need to learn anything else.”

Wait – what?!

It was such a quick encounter, but I can’t stop thinking about it. I’ve replayed it over and over in my head. This morning I finally realized why this struck such a chord with me.

ramirez-bored-yawnWhen I was working my way through college, I worked for several months in a plastics assembly plant. The work wasn’t hard and I actually enjoyed working with my hands, but I could see the lifeless glaze in the eyes of my co-workers who had been at the job for years – and would probably never leave. They had done the same tasks at the same stations for years. There was no challenge in it for them anymore. They would fall into trance-like states while working. This was not the same look I got when I lost myself in a painting I was working on, when time fell away and I lost track of my surroundings until I came up for air. This was different. For them, everything was the same, with nothing to stimulate or relieve the mindless repetition until lunch time. There was no joy and no pride in what they were doing. It was just a job – something to be done for a paycheck.

Dog grooming, like anything else, has routines. It’s how we maintain consistency, quality, and safety. However, I just can’t imagine being satisfied with doing things the same way, every day, for the rest of my life. After all, technology changes. Breed standards evolve. Styles change. People certainly change. How can anyone in an industry as rich and diverse as ours possibly think that there is nothing more to learn, nothing to be gained by looking at something anew?

“I’m good.”learning-priorities-Development

Anyone in sales or who works a trade show will tell you that you have to accept hearing, “no” more than you hear, “yes.” Was this person just telling me that she didn’t want to spend her money with us? Possibly. Maybe she had other priorities – shampoo, sharpening, new shears – that needed the cash in her wallet. I respect that. The difference is the deferral she gave. It wasn’t, “I already have that,” or “No thanks,” or even, “Leave me alone.” I have a very strong feeling that, had I offered the books for free, I would still have been met with, “I’m good.”

“I’ve been in this business for 28 years….”

I love it when people stop by to tell us how long they’ve been grooming – and that they still love learning new things. I love it because I know they’re happier in their lives. There’s something about trying new things and embracing change that stimulates us and makes us thrive, not just live. Think about the last time you experimented with a new technique. Maybe you tried Asian Fusion for the first time and your customer LOVED it? Maybe you learned a different scissoring method that saved time and effort which enabled you to groom another dog each day – or to go home a little earlier? Maybe you tried a new shampoo that reduced the amount of time you had to spend brushing a tangled pet and your arms weren’t so tired every night?

13178553_10154208688333593_7385084264050383064_nWhatever it was, it happened because you were open to learning something new. Does that mean you HAVE to go out and buy our books? Of course not (although we wouldn’t mind!). Don’t automatically short-change yourself because you’ve been at it for years. There is always something new to be learned and so much more to life than just slogging through the days.

Successful people know that learning is the key to their success. If you settle back and decide that you’ve learnt everything you need to know about running a business, about succeeding in your career or about managing and motivating your team … you’ll lose out to competitors who have a passion for learning.”

So true.

It may not be easy or convenient to learn new things. It takes time to adapt to new things until the change feels natural – but isn’t it worth it? Best friends were strangers at first. Think of all the movies you might have missed, the books you’d never read, and the amazing food you’d never have experienced if you’d never tried anything new. I try new things every day and I can honestly say that because of it…

“I’m good.”

Make it a great week!

~ Joelle Asmondy

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