Top Ten Grooming Videos of 2018

December 4th, 2018 by Kara Adams

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#10 – How to Create a Stylish Salon Trim on a Mixed Breed

For this lesson, Kathy Rose puts this little dog in a super cute haircut. It’s not only appealing, but it’s also easy for the owner to care for, too. Trims like this are what bring owners back again and again. They are the bread and butter of every successful salon.
This is a highly detailed lesson. It’s perfect for newer groomers who want to add style and flair to their work.

Judy 4 #9 – Contour Trim on a Golden Retriever
Judy will teach you how to shorten up a Golden Retriever without destroying the natural body coat. She starts off by trimming the pads and the feet. She discusses the benefits of de-shedding a dog instead of shaving off the coat. Finally, she addresses the longer furnishings and shows you how to contour them while still maintaining a very natural look on the dog.

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#8 – Prep Work on a Poodle: Face, Feet, Tail, Ears & Nails
In this lesson, seasoned professional stylist Judy Hudson walks you through the basics with this young Standard Poodle. As Judy says, “The clipper work is the foundation of all good grooming!” She shows you how to get that perfectly clean face, feet, and tail, quickly and safely. If you are a groomer who is struggling to get perfectly clean clipper work (especially around those pesky toes), Judy’s insight will be immensely helpful.

Doodle- LL#7 – Stylish & Easy Doodle Grooming
Doodles seem to be everywhere and they come in a wide variety of sizes, coat types, and colors. Lisa shares plenty of speed tricks to get through this dog quickly, such as what blades to use, clipper technique, what shears to work with, and what products work well to lift the coat. This groom is easy for the owner to care for and looks fabulous. This doodle does not look like a poodle after it is groomed!

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#6 – Finishing a Round Head on a Drop Coated Dog
In this lesson, Melissa Verplank demonstrates the proper techniques on how to finish a round head on a drop coated dog. She shows the perfect scissoring skills to create this round head in a safe and timely manner.

#5 – Hand Scissoring the Neck

In this Mini Lesson, Lindsey Dicken demonstrates how to work with thinning shears on this drop coated dog. Lindsay shows you how to shape the head and neck for a very soft look that balances with the rest of the trim.

 

 


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#4 – How to Create a Boo Trim on a Pom
In this lesson, Judy sets in the popular “Boo Trim” on a full-coated Pomeranian. She has never groomed this particular dog before and has to figure some of the best tactics as she goes along. As she moves through the process, she tells you what she is thinking, doing, and most importantly – why she is doing it.

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# 3 – Clipping the Front Legs to Get Them Smooth On a Short Coat
 In this Mini Lesson, Melissa Verplank discusses an efficient way to get legs smooth in just three clipper passes.

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#2 – Canine Anatomy
In this video, you will learn the basics of canine anatomy. Melissa guides you through the key reference points used to groom dogs, to accentuate balance and style, set pattern lines as well as handle the dog safely and comfortably based on its structural limitations.

 

 


 #1 – Back to Basics with a #4F All Trim on a Shih Tzu
 A #4F All trim is one of the most popular pet owners requested trims everywhere. Seasoned pros know that there can be a big difference between a good #4 All trim and a bad one. Lisa Leady takes you back to the basics with this Shih Tzu. Lisa shares numerous tips throughout the entire lesson on this low maintenance haircut.

 


Help Fellow Groomers Affected by California Wildfires – Groom One for California!

November 21st, 2018 by Kara Adams

Our fellow pet groomers in California need our help! Join us and make a donation to the California Professional Pet Groomers Association (CPPGA). This organization will help fund those in need and distribute the funds that come from your generous donations.

We have accepted the “Groom One for California” challenge of sending the proceeds from one grooming per day and we are asking you to do the same. Any amount helps!

Below is a special message from Melissa Verplank and the link to make your donation: https://www.paypal.me/CPPGA


The Paragon School of Pet Grooming Introduces the NEW Distance Learning Program

November 2nd, 2018 by Kara Adams

Spotlight Sessions for July 3, 2018

July 2nd, 2018 by Kara Adams

Spotlight Sessions for June 19, 2018

June 18th, 2018 by Kara Adams

Spotlight Sessions for June 12, 2018

June 11th, 2018 by Kara Adams

Spotlight Sessions for May 29, 2018

May 25th, 2018 by Kara Adams

Spotlight Sessions for May 15, 2018

May 15th, 2018 by Kara Adams

5 Easy Ways to Give Yourself a Raise

May 10th, 2018 by Kara Adams

Let’s face it, many salon owners aren’t charging as much as they feel they should. Local competition and price-sensitive clients are two strong reasons why. In some cases, grooming rates are already as high as considered possible without losing customers.

In most service-based businesses, payroll is the highest expense. A typical grooming business pays out more than 50% to 60% in payroll, alone. When salons are paying out those percentages, raises are rare.

We’ve talked to lots of groomers. It’s no surprise that one of the main complaints with their jobs is not making enough money. It’s not all about the money but having fair compensation for the work we do is not unreasonable!

When people come to me and ask how they can earn more, I always remind them that time is money – regardless of how you are paid. The faster you can get through a pet safely, the more money you will ultimately make.

5 Easy Ways to Give Yourself a Raise

Use Guard Combs

Guard combs are one of the easiest ways to speed up your grooming. They allow you to set consistent length over the dog quickly. With the variety of lengths, it’s easy to customize the haircut just by switching out the guard comb. When working with guard combs you don’t need the time it takes to get a beautiful scissor finish. This is a much safer option that also minimizes the stress large amounts of hand scissoring can cause.

Invest in Chunkers

This scissor style is taking the industry by storm. Chunkers are oversized thinning shears or blending shears with wider teeth. In some cases, they can be used for the entire groom. Chunkers give a beautiful natural finish in no time.

Some stylists choose to use them in conjunction with scissor or guard comb work. When used in this manner, they dust the top of the coat, removing any imperfections swiftly. There are plenty of styles to choose from with a wide price point based on the quality of the shear. Talk to other pet stylists before you invest in a pair. Find out which chunkers are their favorites and then try them out before you buy them.

Add Accessories

Pet parents are spending more on their dogs. Many clients love a little bling – and it doesn’t always have to be shiny! It’s easy to upsell special accessories:

  • special bows
  • bandannas
  • feather extensions
  • nail wraps
  • temporary color
  • pup tattoos
  • jeweled neckwear
  • bow ties and ties
  • temporary body bling
  • feather eyelashes

There is no limit to the creativity you can have – as long as it is safe for the pet. It’s a fun way to add a little extra revenue and get people talking!

Up-Grade Specialized Shampoos or Services

Every salon has its favorite economical go-to shampoo. But what if your clients had a choice? For some clients, nothing is too good for their pets. Many spa lines of pet shampoo do a fabulous job getting the dog clean and smelling fabulous. There are many specialty shampoos that treat special skin and coat conditions. Most of the time they cost a little bit more than your everyday shampoo. There’s no reason to charge the same. Some specialty shampoos need to sit on the pet a little bit longer to be effective (if it takes extra time it should also add a little more cost). Consider these liquid tool gold mines:

  • blueberry facials
  • anti-itch shampoos
  • odor neutralizing treatments
  • skin and coat remoisturizing treatments
  • deshedding shampoos

Try a paw-i-cure instead of just trimming the nails. This type of service is a package deal. It includes:

  • filing nails with a Dremel to get them smooth and short
  • trimming the coat between the pads
  • sometimes a skin soothing ointment is even included for rough foot pads.

Many of these upsells don’t take any more time to do yet add more income to you or the business.

Stay Focused

Don’t get distracted. Most small to medium-sized basic grooms should take about an hour to do. If someone else is bathing for you, the finish trimming should only take between 20 to 30 minutes for the same sized basic groom.  Minimize the idle chitchat with your coworkers. Put your cell phone on silent and deal with it when YOU have time. Keep your station highly organized. Create a routine for everything you do from start to finish. The more dogs crossing your table translates into more money going into your pocket. Sometimes it’s in the form of a paycheck, sometimes it’s in the form of tips.

It doesn’t matter if you are commission or hourly. The efforts you put out will create faster grooms, higher-quality trims, delighted customers, and repeat business. Applying these five tips can help you groom dogs better in less time while providing great service for your customers – while adding cash to your pocket!

Happy trimming!

Melissa

What are some ways that you’ve tried? What works for you? Go to our Facebook page and chat with your Melissa Verplank family!


Spotlight Sessions for May 8, 2018

May 8th, 2018 by Kara Adams
 
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