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JZ10: Customer Experience Factor (CX) Episode One – Culture

Joe Zuccarello’s latest video is live for L2GD Members!

In this JZ10 Groomer Business Tip, ParagonPetSchool.com president Joe Zuccarello prompts you to think about why you do what you do in your salon. This will not only focus your attention on what’s most important about your work, but also serves as the basis for your business’s culture.

Joe is also the host of the “Hey Joe!” podcast where he interviews a wide range of pet industry subject-matter experts.

Each month, members get a BRAND NEW JZ10 on a broad range of topics, from keeping your staff happy to nailing your finances. Stay tuned for more!


New Release: General Table Handling for Pet Grooming & Special Needs Dogs

Don’t you wish all dogs had excellent table manners? Poor behavior puts any pet at a higher risk for injury and makes grooming more time-consuming.

Thankfully, there are plenty of ways to promote and train proper table manners, and much of it stems from you! Khris Berry has been a canine behaviorist her entire working career of over 35 years, and is an excellent teacher. In this Double Feature, she shares many of her best-kept secrets on how to win the trust and cooperation from a pet in a grooming setting. These ideas are easy to understand and apply instantly.

In this video you will learn:

  • How to compare a dog’s brain to a rubber ball
  • How to effectively manage canine energy
  • Why heart placement is critical in dog body language
  • What is the key form of communication with a dog
  • Highly useful holds to support the pet allowing you to groom easier

Start Learning with Khris

If you’re a member, be sure to Log In and check out the video HERE so you can add it to your favorites and get the full details! If you’re not a member, click below to watch a free preview of the video.

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New Spotlight Sessions: Rounded Feet, Balanced Legs, and Practical Heads

Trimming Full Round Foot

Lindsey Dicken shows you how she uses thinning shears to create a rounded foot on a drop-coated dog.

This Spotlight Session is from the full video: Thinning Shear Personality Trim on a Yorkie Mix

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Achieve A Balanced Haircut & Setting The Focal Point

Suesan Watson walks you through grooming the legs, thinking strategically about what hair to trim away to make the legs look longer.

This Spotlight Session is from the full video: Easy Shih Tzu / Bichon “Designer” Pet Trim

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How to Style the Head on a Practical Asian Fusion Haircut

Megan VandenBerg shows you how to keep the face of this groom nice and tight, paying attention to the eyes to maintain visibility while keeping the rounded muzzle.

This Spotlight Session is from the full video: Creating a Practical Asian Fusion Trim

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JZ10: TGFD (Thank Goodness for Doodles)

Joe Zuccarello’s latest video is live for L2GD Members!

In this JZ10 Groomer Business Tip, ParagonPetSchool.com president Joe Zuccarello suggests taking a second look at grooming Doodles. Widely-thought to be unprofitable, Joe explains how they can be a big opportunity for your salon. Follow along in this latest video!

Joe is also the host of the “Hey Joe!” podcast where he interviews a wide range of pet industry subject-matter experts.

Each month, members get a BRAND NEW JZ10 on a broad range of topics, from keeping your staff happy to nailing your finances. Stay tuned for more!


New Release: Personality Pet Handstrip on a Small Black & White Mixed Breed

What do you do with a dog who has a sparse, wiry coat? Shave it close with a clipper? Leave it slightly fluffy with a guard comb? Handstrip? All three options could be the right choice for the dog – and the client. However, if you know Jennifer Hecker, she will ALWAYS head down the handstripping route.Why? It’s the easiest option for her with this type of coat. It allows her to bring out the true characteristics of the pet to the forefront. Plus, she gets to have fun with a quirky head style the owners love. An added incentive, this method lasts a long time for the owner. But best of all, it’s the healthiest way to maintain this coat texture. Bonus – it’s fast!

In this video you will learn:

  • How to avoid blisters if you are not used to handstripping
  • Which tools are her ‘go-to’ tools for handstripping
  • How to work with a fussy pet
  • When and how often to bath this type of coat
  • How to play up key points on the dog

Start Learning with Jennifer

If you’re a member, be sure to Log In and check out the video HERE so you can add it to your favorites and get the full details! If you’re not a member, click below to watch a free preview of the video.

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New Spotlight Sessions: Bathing Timing, Doodle Legs, and Vet Tech Training

When To Trim Nails In Grooming Process

Colin Taylor and Melissa Verplank discuss the best time to trim a dog’s nails: before or after their pre-groom bath. Colin breaks down how he decides based partly on how frequently a dog comes to the salon.

This Spotlight Session is from the full video: The Top 5 Struggles of Professional Pet Stylists

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Styling The Rear Feet & Legs of a Thick Coated Doodle

Irina “Pina” Pinkusevich shows off how she gets these stellar results when styling a doodle’s hind legs.

This Spotlight Session is from the full video: Techniques to Make Thick Coated Doodle Grooming Easier & Satisfying

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Does a Vet Tech Degree Help You In The Grooming World?

Judy Hudson discusses how she has found value from her previous training as a veterinary technician during her grooming career.

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JZ10: Snags and Brags

Joe Zuccarello’s latest video is live for L2GD Members!

In this JZ10 Groomer Business Tip, ParagonPetSchool.com president Joe Zuccarello shows you how to identify your “Snags and Brags” of 2022. This process helps you visualize what you need to keep doing and how to improve your salon for the coming year. Follow along in this latest video!

Joe is also the host of the “Hey Joe!” podcast where he interviews a wide range of pet industry subject-matter experts.

Each month, members get a BRAND NEW JZ10 on a broad range of topics, from keeping your staff happy to nailing your finances. Stay tuned for more!


New Release: Starting Over on a Dog Who’s Never Been Professionally Groomed

We’ve all had that one groom where the dog was so matted or pelted, you had no choice but to completely start over. What makes these grooms even more challenging, is that the dog usually doesn’t have much experience on the grooming table. This could mean disaster for all involved without the right expertise.

In this lesson, veteran pet stylist, Lorri Keller, steps up the table to give this dog a total coat reset, tackling this huge job while keeping both the dog and herself safe. Lorri also discusses how to communicate and educate the owner, leading to easier grooms in the future.

In this video you will learn:

  • How to remove tight, matted coat safely
  • How to talk with a pet owner about the condition of their dog when to needs a total reset
  • How to work on the head safely
  • Effective communication tips for the pet owner
  • What are the ultimate end goals for this type of work

Start Learning with Lorri

If you’re a member, be sure to Log In and check out the video HERE so you can add it to your favorites and get the full details! If you’re not a member, click below to watch a free preview of the video.

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New Spotlight Sessions: Hand-Scissoring Bracelets, Dematting Heads, and Trimming Muzzles

Scissoring the Bracelets with a Modified Pet Poodle Continental Trim

Misty Fowler demonstrates her process and technique for shaping the bracelets on a poodle using a guard comb and scissoring.

This Spotlight Session is from the full video: Modified Pet Poodle Continental Trim Using a Guard Comb

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How and Why to Protect the Eyes When Brushing and Dematting the Head

Jennifer Hecker explains and shows you how to keep a dog and your hands safe while dematting parts of the head, including the beard and the face.

This Spotlight Session is from the full video: Safe and Gentle Dematting Techniques on a Miniature Schnauzer

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Trimming the Muzzle Area Quickly and Safely on a Matted Dog

Amy Triezenberg teaches you how she approaches trimming the beard of a dog to maximize efficiency while simultaneously being aware of mats and keeping the dog comfortable.

This Spotlight Session is from the full video: How to Give an Attractive Haircut to a Matted Pet Without Losing Time

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New Release: It’s Never Too Soon to Begin Investing in YOUR Retirement

Have you thought about YOUR retirement? If not, we get it. Planning and investing in our retirement isn’t fun for most of us. However, the earlier you start actively preparing for it, the bigger your nest egg will be when you DO stop grooming.

Join L2GD’s Founder, Melissa Verplank as she talks with Jennifer Cobb, her own financial advisor, about how easy it is to start planning for your retirement. If you have not planned for your future yet, after this lesson, you’ll understand WHY it’s so important.

In this video you will learn:

  • What are the 3 retirement investment buckets
  • When was Social Security started and why is that important
  • Why 401s were created
  • Which IRA is the best option for you
  • Why is compounding interest so powerful

Start Learning with Jennifer and Melissa

If you’re a member, be sure to Log In and check out the video HERE so you can add it to your favorites and get the full details! If you’re not a member, click below to watch a free preview of the video.

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